INSTITUTIONAL BRAND
Positioning Statement
Utah Tech University Athletics has a rich tradition of success that has blazed the way for today’s victories. The Trailblazer athletic identity embodies the Utah Tech pioneering spirit that still drives Utah Tech’s student-athletes, coaches, and staff to pursue excellence in all areas of life including academic success, integrity, competitiveness, and fiscal responsibility. Utah Tech Athletics pushes beyond the status quo and is dedicated to the tradition of blazing forward with honor and strength.